The Maintenance Resource Page provides highly focused advertising for those seeking to promote their products to Plant Engineers, Maintenance Engineers, Maintenance Managers and other professionals working in the field of industrial plant maintenance. Currently, three advertising options are available:

• Banner Advertising
• Newsletter Sponsorship/Advertising
• Direct Mail to our opt-in mailing list

Banner Advertising

Banner advertising is on a "pay-per-view" basis, according to the following rates:

	Home Page	Other Pages
Number of Views	Cost ($US)	Cost ($US)
4,000	$100	$50
10,000	$200	$100
25,000	$400	$200
75,000	$1000	$500
175,000	$2000	$1000
400,000	$4000	$2000

Your advertising investment gets you:

• Either a large (468x60 pixels) banner advertisement strategically placed at the top of every page on the site (or a selection of pages, at your choice), or a 120x600 pixel “skyscraper” banner ad in the left hand column of every page on the site (or a selection of pages, at your choice). We can also arrange "text only" advertisements.
• A hotlink to your web site (or email address) when prospective buyers click on the ad
• Full on-line statistical information, by day and overall, on the number of ad exposures, and the click-through ratio for your ad

We can customize a banner advertising program that targets those visitors that you wish to be exposed to by only displaying your advertisement on those selected pages on the site that best suits your product or service. We also have the capability to "target" ads by geographical location or by keywords.

We can accept banner ads in most graphic formats, including rich media formats such as Flash.

On all pages, (except where an exclusive advertising arrangement is in place, subject to negotiation) banner ads are placed "on rotation" with other banner advertisements. Current site statistics indicate that each visitor to the site visits approximately 5 pages per visit, so advertising is limited to a maximum of 5 advertisers on each page - each with equal probability of exposure on the page.

For more information on banner advertising, including details on the current levels of site traffic, the availability of advertising space on the site, and current demographics of visitors, please mail me.

Newsletter Sponsorship/Advertising

Advertising and Sponsorship opportunities exist for the M-News newsletter, our free monthly newsletter on topics of interest to Maintenance professionals around the globe. This newsletter is issued via plain text e-mail to an opt-in subscriber base numbering in the thousands, with a web version also published. Two advertising slots are currently permitted within each newsletter, and the advertisement consists of:

• Four lines of text in the e-mail version of the newsletter, and
• Four lines of text plus a banner advertisement in the web-based version of the newsletter

The banner advertisement comes with full on-line, real-time statistical reporting, as for site banner advertisements (detailed above)

Advertising rates depend on the number of subscribers to the newsletter. For more information on current rates, subscribers and the availability of space in future newsletters, please mail me.

Direct Mail to our opt-in mailing list

In addition to our opt-in subscriber base for the M-News newsletter, we have a further opt-in list of contacts who have expressed interest in receiving occasional e-mails containing information about maintenance-related products and services. We can issue an email to members of this list on your behalf promoting your products or services. Once again, advertising rates depend on the number of subscribers to the opt-in mailing list. For more information on current rates and the number of subscribers, please mail me.

General Terms and Conditions

• We will typically invoice you for your advertising program either shortly before completion of your advertising run, or quarterly.
• Payment terms are strictly 30 days on issue of invoice
• We can accept your payment either by check or by major credit card. We are based in Australia, and so payment in Australian dollars is preferred (and is required when paying by credit card).
• We will advise you of the exact Australian dollar equivalent before receiving payment from you. In general, we use the Currency Calculator at http://www.xe.com/pca/ for making currency conversion calculations.
• Where we have concerns about your credit worthiness, we reserve the right to receive payment before commencing your advertising program.

We look forward to assisting you to build your client base.